SSG.com Donates Pet Food When Customers Write Reviews After Purchasing Pet Supplies

SSG.com will hold the 'Give and Take Pet Fair' campaign until the 20th.

[Asia Economy Reporter Lim Chun-han] SSG.com announced on the 14th that it will hold the ‘Give and Take Pet Fair’ campaign until the 20th, where customers who purchase pet supplies and write product reviews will donate pet food.

To participate, customers need to purchase pet supplies during the campaign period and write a product review by the 31st. If the total number of reviews reaches 3,000 or more, SSG.com will donate pet food worth 10 million KRW to the animal rights organization KARA.

SSG.com is collaborating with the abandoned animal adoption platform PointHand to sell over 20 types of goods carrying messages encouraging the adoption of abandoned animals. Among them, four items?grip tok, mug cup, key ring, and tumbler?are exclusively offered, and a portion of the proceeds from the goods will be donated to designated charities by PointHand.

To commemorate this event, SSG.com will provide a 20% discount coupon for pet supplies to the first 1,000 customers daily from midnight on a first-come, first-served basis. Additionally, all customers will receive a 10% discount coupon to increase price benefits.

An SSG.com representative said, “Considering the meaning-out trend where individuals add their beliefs and values to consumption, we planned participatory ESG (environment, social, governance) activities that allow donations through everyday consumption. Starting with this campaign, we plan to expand the application to other killer categories such as baby products and fashion in the future.”

This content was produced with the assistance of AI translation services.