Woongjin Foods, 'Chorok Maesil' Achieves Double-Digit Growth for 3 Consecutive Years
[Asia Economy Reporter Eunmo Koo] Woongjin Foods announced on the 10th that its plum beverage 'Chorok Maesil' has recorded double-digit sales growth for three consecutive years.
Last year's sales of Chorok Maesil increased by 15.6% compared to the previous year. Compared to three years ago in 2018, it increased by 88%, and by 49% compared to 2019. Launched in 1999, Chorok Maesil has maintained the number one market share in plum beverages.
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Woongjin Foods attributed Chorok Maesil's popularity to being introduced as a beverage favored by YouTubers and its attempt to transform into new product lines such as ice cream and jelly, making it more approachable to the younger generation.
This content was produced with the assistance of AI translation services.
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