Indoor Space Comparable to a Minivan
Fold 2nd and 3rd Rows to Stretch Legs and Lie Down
Easy Trailer Connection
9-Speed Automatic Transmission, Max Output 314 HP
Adaptive Cruise Control Added
Automatically Adjusts Distance to Front Car When Stopping or Starting

[Taboleo] Wider and Safer... The Ultimate Camping and Car Camping King, Traverse View original image


[Asia Economy Reporter Choi Dae-yeol] Among the many brands under General Motors (GM), Chevrolet's status in South Korea has changed significantly over the past three to four years. It has solidified its presence both as a domestic automaker continuing from Daewoo and as a foreign brand that imports models recognized for their quality overseas.


Although the imported car market has grown, domestic consumers still tend to consider whether a vehicle is domestic or foreign when purchasing and maintaining cars. Chevrolet continues to attract customers in Korea due to its distinctive body rigidity and driving performance. In this regard, the positioning of Chevrolet's sport utility vehicle (SUV), the Traverse, is clear.


Chevrolet first introduced the Traverse in Korea in 2019 and has since addressed previously criticized shortcomings with this facelift model. They also added a top-tier trim called High Country, which was not available before. This model was manufactured in Lansing, Michigan, where over a century of American automotive history is deeply embedded, and then shipped across the ocean.


Interior of the new Traverse. When the 2nd and 3rd rows are folded down, there is enough space for an adult to lie down comfortably. <Photo by Korea GM>

Interior of the new Traverse. When the 2nd and 3rd rows are folded down, there is enough space for an adult to lie down comfortably.

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-What is your first impression?

△It is large. Although I am somewhat accustomed to driving large SUVs, this vehicle leaves a strong impression of size. Especially, the spaciousness of the interior rivals that of many minivans. The interior space is largely influenced by the distance between the front and rear axles, known as the wheelbase, which for this vehicle is 3,073 mm. For comparison, the wheelbase of the Tahoe, a one-size larger SUV from the same brand, or the Cadillac Escalade, another GM brand frequently seen in Korea, is 3,071 mm.


The roomy interior allows for a more relaxed seating arrangement. While the third row is not very spacious, it is sufficient for adults. Considering that the third row in other large SUVs is often treated as a "token seat" due to its cramped space, this vehicle clearly takes actual passengers into account. The large third-row windows and the separate charging ports are likely for this reason.


-I am considering it for camping or car camping; is it suitable?

△If you fold the second and third rows flat, an adult can lie down fully stretched out. There are also dedicated air mattresses and tarps available. The trunk space is 651 liters even without folding the third row, which is comparable to many SUVs. Folding the second and third rows increases the capacity to 2,780 liters. The second row features independent seats with adjustable backrests, and the third row folds down with the push of a button. The sunroof is a dual type, divided front and rear. It is now easy to connect trailers, which are becoming more common in Korea. The hitch receiver and connector are hidden inside the rear bumper, and the driver can monitor the connection via the center fascia monitor. When towing a trailer or carrying heavy loads, you can switch to Tow/Haul mode to adjust the transmission pattern for heavy-duty conditions.


Chevrolet Traverse Dual Sunroof <Photo by Korea GM>

Chevrolet Traverse Dual Sunroof

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-Since it is an SUV, does the driving performance suffer?

△The new Traverse uses the same powertrain as the previous model. It combines a 3.6-liter V6 direct injection gasoline engine with a 9-speed automatic transmission, delivering a maximum output of 314 horsepower and a peak torque of 36.8 kg·m. Despite its large body, the large displacement engine provides a sense of ample power. This is thanks to its ability to deliver sufficient power even at low engine RPMs. The naturally aspirated engine produces a robust sound when the accelerator is fully pressed, which may be liked or disliked depending on personal preference.


The suspension setup has been made slightly firmer than the previous model, which focused on off-road driving, to better suit urban driving. According to the company, this setting more effectively handles vehicle sway front to back and side to side during driving. The official fuel efficiency is 8.3 km per liter (10.3 km/l on highways and 7.1 km/l in the city), but after driving in congested city traffic and on highways at 70 km/h, the actual efficiency was better than this. The fuel consumption is displayed as the amount used per 100 km (estimated), which may feel somewhat unfamiliar at first.


Chevrolet Traverse

Chevrolet Traverse

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Chevrolet Traverse

Chevrolet Traverse

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-What new features or conveniences does it have? Has the design changed?

△They have added adaptive cruise control, a feature frequently requested by previous buyers or potential customers. This function automatically adjusts the distance to the vehicle ahead at a set speed, allowing the car to stop and restart on its own. A 360-degree surround camera that provides real-time views from all angles around the vehicle has been applied to all models. The rearview mirror with display functionality can now widen the field of view or adjust its position. The upper headlamps have been moved downward, and LED daytime running lights have been installed. Below, there are auxiliary daytime running lights in an LED L-shape. The front grille has been made denser. The top-tier High Country trim features exclusive wheels and separate lettering.


-How does the price compare to competing models?

△The company targets the Ford Explorer as the direct competitor. Online comparisons are also made with Hyundai's Palisade. SUVs have been popular both domestically and internationally recently. Last year, the Explorer and Traverse sold 3,708 units (based on the 2.3 LTD) and 3,453 units respectively, ranking first and second among imported SUVs. The new Traverse starts at 54.7 million KRW for the LT Leather Premium trim (after individual consumption tax reduction), RS at 56.36 million KRW, Premier at 58.96 million KRW, and High Country at 64.3 million KRW. The limited edition Redline is priced at 60.99 million KRW. Prices have increased by about 5 million KRW compared to the previous model. Nevertheless, these prices are said to be lower or similar to those sold in the U.S.


The Explorer is priced at 61.5 million KRW (2.3 LTD) and 69 million KRW (3.0 Platinum). Compared to other imported brands, Chevrolet has the advantage of a well-established after-sales service and maintenance network, but parts must also be imported, making them somewhat expensive. Due to semiconductor supply issues, some features like seat heating and ventilation may be omitted at delivery, with a corresponding price reduction; these parts will be installed free of charge later when they become available.



Chevrolet Traverse rearview mirror. Pressing the button immediately switches to the rear display function. <Photo by Korea GM>

Chevrolet Traverse rearview mirror. Pressing the button immediately switches to the rear display function.

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This content was produced with the assistance of AI translation services.

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