Korea GM's Domestic and Overseas Sales in February Reach 22,851 Units... 77% Increase from Previous Month
[Asia Economy Reporter Choi Dae-yeol] Korea GM announced on the 2nd that it sold 22,851 units domestically and internationally last month. Of these, 2,446 units were sold domestically, and 20,405 units were exported overseas. This represents an increase of about 77% compared to the previous month, but is about 5.8% lower than February of last year.
In the domestic market, production facilities at the Bupyeong and Changwon plants were completed in early to mid-last month, showing signs of recovery. The Chevrolet Trailblazer sold 1,041 units, and the Spark sold 622 units, increasing by 47% and 2604% respectively compared to the previous month. However, considering that more than 5,000 units were sold domestically during the same period last year, sales are still at about half that level. Notably, the pickup truck Chevrolet Colorado sold 432 units, a significant increase compared to February last year.
Exports were led by the Trailblazer, also sold as the Buick Encore GX, with 11,288 units sold. Last month's export performance increased by 76.4% compared to the previous month and about 6.5% compared to February last year.
Carlos Minert, Vice President of Sales, Service, and Marketing at Korea GM, said, "The market response has been enthusiastic as we consecutively introduced the full-size SUV Tahoe, the mid-cycle refreshed large SUV Traverse, the 2022 model year refreshed Bolt EV, and the first electric SUV Bolt EUV," adding, "We plan to strengthen our position in the domestic market further by expanding our product portfolio and when new car sales fully commence."
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Meanwhile, Chevrolet is offering promotions such as interest-free installment plans for purchases of Malibu, Trailblazer, and Spark, and up to 300,000 KRW for new students.
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