Announcing the Evolution Direction of ICT with Technologies like
Metaverse, AI, and UAM

Yoo Young-sang, SKT CEO, Presents New Vision 'SKT 2.0' at MWC Venue View original image

[Asia Economy Reporter Minyoung Cha] "We will present SK Telecom 2.0's new vision in Barcelona, Spain."


Yoo Young-sang, CEO of SK Telecom, will attend the world's largest IT and mobile exhibition, 'Mobile World Congress (MWC) 2022,' on the 28th. Through various technologies such as extended virtual worlds (metaverse), artificial intelligence (AI), and urban air mobility (UAM), he will announce the direction of ICT evolution to the world and expand global super-collaboration.


This year's MWC will be held under the theme 'Connectivity Unleashed,' and it is expected to be a venue to observe changes in the global ICT landscape based on 5G. Returning to the MWC stage for the first time in three years since 2019, SK Telecom will set up a large exhibition hall of 792㎡ (approximately 250 pyeong) in the central area of Hall 3 at the core exhibition site, Fira Gran Via.


At the SK Telecom exhibition hall, visitors can experience various technologies and services such as ▲the metaverse service 'ifland' global and HMD versions ▲'Jump Studio,' which allows immersive enjoyment of K-pop concerts through volumetric technology ▲Korea's first domestic AI semiconductor 'Sapeon' ▲future mobility technology 'UAM' integrated with connected intelligence. In addition, there will be a '4D Metaverse' where visitors can ride a large robotic arm and experience SK Telecom's virtual future world (Meta Planet), and a 'remote docent' that introduces exhibition items contactlessly for visitor safety. The metaverse concept is applied throughout the exhibition to allow visitors to intuitively experience the exhibition from entry to exit.


Eleven innovative startups promoting ESG together with SK Telecom in Korea and ESG projects that the company has been pursuing will be exhibited separately. These companies will present ESG promotion plans such as solving social issues through innovative technologies and meet global partners at the MWC startup exhibition '4YFN (4 Years From Now)' held in Hall 6 of Fira Gran Via.


Yoo Young-sang, CEO of SK Telecom, will announce the new vision of the 'SK Telecom 2.0 era' locally in Barcelona this year and seek cooperation opportunities with various global companies. CEO Yoo said, "Over the past three years since the commercialization of 5G, successful use cases and outcomes such as ifland, AI semiconductors, and quantum cryptography have been concretized," adding, "this year's MWC will be a foothold for SK Telecom's core services and technologies to make a full-scale entry into the global market."



Meanwhile, SK Telecom is taking proactive quarantine measures due to the COVID-19 situation. CEO Yoo personally urged prioritizing the safety of SK Telecom members and visitors to the exhibition booth, and the business trip team will be minimized to key personnel. The health status of employees will be monitored, and safety kits will be provided. Even after returning, support for PCR testing and self-quarantine will be spared no effort. The exhibition hall in Barcelona will also operate in a contactless mode, with on-site docents and automatic control robots equipped with video conferencing solutions jointly handling visitor assistance.


This content was produced with the assistance of AI translation services.

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