Hyundai Motor and Kia Recover 10% Market Share in Europe After 3 Months... 3rd in January Sales

The Best-Selling Vehicles Are the 'Tucson' and 'Sportage'

[Asia Economy Reporter Yoo Hyun-seok] Despite the semiconductor supply crisis for automobiles, Hyundai Motor Company and Kia have recovered a 10% market share in Europe within three months.

According to the European Automobile Manufacturers Association (ACEA) on the 17th, Hyundai and Kia sold 84,789 units in Europe last month, a 35.8% increase compared to the same period last year. Hyundai sold 37,652 units, and Kia sold 47,137 units, marking increases of 32.3% and 38.8%, respectively, compared to the previous year.

The total European market size in January was 822,423 units, a 2.4% decrease compared to the same period last year. However, despite the overall market contraction due to semiconductor issues, Hyundai and Kia expanded sales and increased their market share, recording 10.3%. This is a 2.9 percentage point increase compared to the same period last year. Individually, Hyundai's market share rose by 1.2 percentage points to 4.6%, and Kia's increased by 1.7 percentage points to 5.7%.

Notably, Hyundai and Kia surpassed the 10% market share mark for the first time in three months since recording 10.8% in October last year. The first time they achieved this was in August 2021, with 10.1%.

In Europe, Hyundai and Kia started last month ranked third in sales. Volkswagen ranked first, selling 206,018 units and recording a 25.1% market share. Stellantis followed in second place with 156,673 units and a 19.1% share, while Renault Group ranked fourth with 76,712 units and a 9.3% share.

Within Hyundai's lineup, the Tucson was the best-selling model with 8,428 units. It was followed by the Kona (6,207 units), i20 (3,671 units), i30 (3,031 units), and i10 (2,640 units). For Kia, the Ceed led sales with 13,193 units, followed by the Sportage (9,863 units), Niro (7,376 units), Morning (4,654 units), and Stonic (4,609 units).

Hyundai and Kia's electric vehicle sales increased by 64.8% compared to January last year, reaching 13,640 units. The Niro EV was the top seller with 4,184 units, followed by the EV6 (3,276 units), Kona Electric (2,924 units), and Ioniq 5 (2,431 units).

This content was produced with the assistance of AI translation services.