Korea GM's January Performance One-Third of Last Year Due to "Facility Construction and Semiconductor Supply Shortage"

Chevrolet Trailblazer waiting for shipment for overseas export

[Asia Economy Reporter Choi Dae-yeol] Korea GM announced on the 4th that it sold 12,911 units domestically and internationally last month. This is a 64% decrease compared to January of last year.

Domestic sales were 1,344 units, down 78% during the same period. Export volume was 11,567 units, down 62%. The company explained, "Overall decline was due to equipment investment construction at Bupyeong and Changwon plants for global new product production and production restrictions caused by the global shortage of semiconductor chips for vehicles."

Domestically, the Chevrolet Trailblazer sold the most with 709 units. In exports, the sibling model Buick Encore GX, along with the Trailblazer, sold 5,686 units, leading the overall performance. This model was exported 126,832 units last year, ranking second in domestic exports.

Carlos Minert, Vice President of Sales, Service, and Marketing at Korea GM, said, "Following the domestic launch of the Chevrolet Traverse and Tahoe this year, we will strengthen a two-track strategy encompassing domestic production and import portfolios. Through a multi-brand strategy for the domestic launch of another global brand, GMC, we will provide domestic consumers with a wide range of choices."

This content was produced with the assistance of AI translation services.