Ssangyong Motor Sold 7,600 Units Domestically and Internationally Last Month... 12% Decrease YoY

SsangYong New Rexton Sports Khan

[Asia Economy Reporter Choi Dae-yeol] SsangYong Motor announced on the 4th that it sold 7,600 units domestically and internationally last month. This represents a 12.4% decrease compared to the same period last year due to disruptions in the supply of semiconductor parts.

In the domestic market, 4,836 units were sold, marking a 14.4% decline compared to the same period. Although the newly launched New Rexton Sports last month saw nearly a 30% increase compared to a year ago, other models all showed a downward trend due to supply limitations. Export performance was 2,764 units, down 8.8% over the same period.

Demand increased with the New Rexton Sports&Can surpassing 3,000 cumulative contracts within two weeks of its launch, but the supply of vehicle semiconductors and other parts was not smooth, failing to support sales performance. By model, the New Rexton Sports sold 2,978 units, showing performance similar to November last year (3,159 units), which was the highest monthly sales volume.

Exports also showed a clear recovery trend with orders piled up for 2 to 3 months, but performance declined due to parts supply constraints. SsangYong Motor stated, "We are fully committed to resolving shipment backlogs through a total production and sales system including overtime and special work shifts," and added, "We will increase sales with new models such as the Korando e-Motion (electric vehicle) and the mid-size SUV J100."

This content was produced with the assistance of AI translation services.