SPC Dunkin Launches 'Kellogg's Coolata' Evoking Tiger Imagery

[Asia Economy Reporter Moon Hyewon] Dunkin announced on the 13th that it has launched the beverage ‘Kellogg Coolata’ in collaboration with the global cereal brand ‘Kellogg’ to celebrate the Year of the Black Tiger.

Kellogg Coolata is a product featuring a sweet vanilla Coolata base topped generously with savory Corn Flakes and decorated with chocolate syrup to depict the stripes of a tiger. Reflecting consumer pre-survey feedback, it recreates the sweet and savory taste of cereal eaten with milk in Dunkin’s unique Coolata style.

Coolata is Dunkin’s signature beverage made by blending ice with various ingredients, characterized by its diverse flavors and rich texture.

Dunkin also released the ‘Kellogg Tiger Donut,’ available exclusively at the Dunkin flagship store ‘Dunkin’ Live.’ The product includes two types: ‘Kellogg Choco Cereal Milk Filled,’ a donut filled with smooth milk filling and topped with dark chocolate and chocolate Corn Flakes, and ‘Kellogg Black Tiger Tail,’ a twisted donut made with savory black sesame dough topped with chocolate cereal, reminiscent of a black tiger’s tail.

At Dunkin Live, the ‘2022 Donut Pack,’ which recreates the New Year 2022 with number-shaped donuts, is also sold for a limited time (until the 4th of next month). It contains glazed donuts shaped like the numbers ‘0’ and ‘2’ in a Dunkin Live exclusive package. It was introduced as a unique product that must be eaten at Dunkin, similar to eating rice cake soup during the Lunar New Year.

This content was produced with the assistance of AI translation services.