Lotte Releases Job Introduction Video... "Communicating with DT and IT Talent via YouTube"

Lotte released a job introduction video titled "Living in Lotte Valley 2 - DTmentary" on the 11th.

[Asia Economy Reporter Lim Chun-han] Lotte announced on the 11th that it has released a job introduction video titled ‘Living in Lotte Valley 2 - DTmentary.’ This is the second series following Season 1, which was launched last June targeting job seekers in the Digital Transformation (DT) and Information Technology (IT) fields.

Since 2020, Lotte has been conducting continuous recruitment to secure DT and IT talent. As a result, 42% of experienced employees hired over two years until the first half of last year were from DT and IT positions, and among last year’s new hires, 33% were also from DT and IT roles.

This video is composed of a three-part documentary that deeply and realistically portrays DT and IT jobs. Featuring eight DT experts from six affiliates, focusing on UI/UX planning, big data, and IT development roles, the video introduces their job responsibilities and candidly shares their vision for their company’s roles, as well as the challenges and aspirations they experience as practitioners.

The UI/UX planning episode covers Lotte Department Store’s customer-centric shopping environment and process improvements through digital systems, Lotte Data Communication’s DT consulting capabilities across various business sectors such as distribution, food, and manufacturing, and behind-the-scenes stories of Lotte e-commerce’s Lotte ON launch project. The big data episode introduces cases of customer data analysis and business strategy by Lotte Members, along with insights into future market prospects. The IT development episode showcases Canon Korea’s software solution development and new business discovery, as well as Lotte Global Logistics’ logistics automation system implementation process.

Lotte plans to hold a job seeker registration event until the 16th and will actively encourage participation by providing separate notification services based on registered job seeker information in the talent database system when DT and IT job openings are announced. New and experienced job seekers interested in the DT and IT fields can gain job-related information by watching the videos and participating in the event.

A Lotte Holdings official stated, “Since COVID-19 has imposed many restrictions on recruitment and job-seeking activities, we will actively promote Lotte’s digital business vision and recruitment information through various Lotte channels to attract excellent talent and encourage them to apply.”

This content was produced with the assistance of AI translation services.