Shinsegae Department Store Launches Campaign with UNICEF... "First ESG Management of the New Year"

Shinsegae Department Store Gyeonggi Branch will showcase a large pop-up store with the theme "A Better World" on the basement first floor, The Stage, until the 6th of next month.

[Asia Economy Reporter Lim Chun-han] Shinsegae Department Store announced on the 10th that it will embark on its first ESG (Environmental, Social, and Governance) management initiative of the new year in collaboration with the international relief organization UNICEF.

Shinsegae Department Store Gyeonggi Branch will showcase a large pop-up store themed "A Better World" on the B1 floor The Stage until the 6th of next month, supporting children's dreams and hopes.

A special booth shaped like a large globe will be installed to exhibit UNICEF relief supplies used in disaster sites worldwide, along with an event where visitors can send messages of support to children in crisis.

Shinsegae Department Store and the Korean Committee for UNICEF plan to raise awareness of the heartbreaking realities faced by children around the globe and encourage participation in sponsorship. Customers who join with a monthly donation of 30,000 KRW or more will receive a UNICEF calendar and a recyclable picnic bag.

The manager of Shinsegae Department Store Gyeonggi Branch said, "To welcome the new year, we have partnered with the Korean Committee for UNICEF to create a cultural experience space that conveys the stories of children in crisis worldwide," adding, "We will continue to do our best to provide meaningful and diverse content."

This content was produced with the assistance of AI translation services.