Simmons Bed Launches 'Fleane' Velvet Material Frame

The bed frame 'Fleane' launched by Simmons.
[Photo by Simmons]

[Asia Economy Reporter Kim Jong-hwa] Simmons, a sleep specialist brand, introduces the new bed frame 'Fleane,' featuring a striking presence with velvet material and pleated detail.

Fleane adds elegance and a classic atmosphere to the bedroom space by incorporating a European couture mood. Especially rare in bed frames, the delicate touch of velvet material is boldly used throughout the entire frame, captivating attention.

The pleated detail that richly wraps the entire headboard offers a special feeling as if staying in a luxury hotel suite. The pleated detail extends down to the bottom of the frame, making the entire bed frame a single masterpiece. The frill detail delicately surrounding the edges of the headboard also evokes a romantic feeling.

Fleane is available in two colors: a calm green that adds natural relaxation and a gray color that emphasizes a sophisticated atmosphere, allowing customers to choose their preferred color and create a 'Simmons Look.' The Simmons Look refers to bedroom styling made entirely with Simmons products, from sensibly designed frames to furniture and bedding from the lifestyle collection Kenosha.

Go Nah-hyun, Simmons Bed Design Director, explained, "This bed frame expresses a classic mood from a new perspective by using fabric instead of being limited to wood material classic designs," adding, "The pleated velvet material used in curtains creates a natural movement with the motion and a subtle reflective effect depending on the angle of light, producing a more elegant bedroom atmosphere."

This content was produced with the assistance of AI translation services.