Lotte Homeshopping Supports New Year Bucket Lists with 'New Year Jackpot Shinbak Show'
Support Fund of 30 Million KRW for New Year's Bucket List Including Interior and Travel Available Until February 2
[Asia Economy Reporter Yuri Kim] Lotte Homeshopping announced on the 4th that it will hold the 'New Year Jackpot Shinbak Show,' providing a total of 30 million KRW in bucket list support funds until the 2nd of next month to celebrate the Year of the Black Tiger 2022.
The event was planned to support customers' new resolutions and goal achievements by focusing on exclusive products targeting New Year's demand such as health and interior, offering a reasonable shopping opportunity. Lotte Homeshopping stated, "From the industry's largest-scale events such as the mega shopping event 'Gwangclickjeol' to various seasonal events, we have been leading marketing that reflects trends and customer needs," adding, "As the first event of this year, we prepared an event to support customers' bucket list realization who are exhausted from COVID-19." They plan to continue differentiated marketing leading the industry throughout the year starting with this event.
A total of 15 customers, 5 in each category of interior, travel, and emergency luck funds, will receive a total of 30 million KRW in credits. Customers who have accumulated purchases of 30,000 KRW or more through the mobile application during the event period are eligible to apply. There is no limit to the number of applications, and the winners will be announced on February 16. Additionally, customers who purchase products from the T-commerce channel 'Lotte One TV' will receive a 10% credit benefit on their purchase amount, and a comment participation event writing New Year's wishes will be held until the 7th.
Products with high New Year's interest such as self-care, health, and interior will also be introduced. On the representative food & living program 'Choi Yura Show,' the 'Cozima Foot Massager,' which combines a stool chair and massage function, will be sold exclusively at 9:40 PM on the 6th, and health foods such as 'Baeksuo Premium Jin,' which blends traditional ingredients like Baeksuo and Angelica for menopausal women's health, will be introduced at 8:20 AM on the 8th. In addition, luxury goods targeting compensation psychology such as 'Gucci Handbags' and products combining interior and home appliances like 'LG PuriCare' and 'Everhome Humidifier' will also be showcased.
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Yoon Ji-hwan, Head of Marketing at Lotte Homeshopping, said, "To welcome the Year of the Tiger 2022, we planned a unique event to support customers' New Year's goal achievement," adding, "We hope this will be a good opportunity for reasonable shopping in the New Year as we have prepared various purchase events and credit benefits across all channels, including support funds."
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