Samsung Electronics Operates 'C-Lab Exhibition Hall' at CES... Record 22 'CES Innovation Awards' Won

[Asia Economy Reporter Kim Hyewon] Samsung Electronics announced on the 28th that it will showcase 13 projects, including C-Lab in-house venture projects and external startups, at 'CES 2022,' the world's largest IT and home appliance exhibition held in Las Vegas, USA, from January 5 to 8 next year.

Samsung Electronics has set up a 'C-Lab Exhibition Hall' at Eureka Park, a startup exhibition hall within the Venetian Expo in Las Vegas, where it will exhibit four outstanding projects from the in-house venture program 'C-Lab Inside' for employees and nine startups nurtured through the external startup program 'C-Lab Outside.'

Since 2016, Samsung Electronics has been showcasing C-Lab Inside projects developed by its employees at the C-Lab Exhibition Hall in CES Eureka Park, where excellent startups from around the world gather, to pre-check global market responses and verify business feasibility.

The four C-Lab Inside projects presented at this CES were highly evaluated in terms of innovation, global marketability, and completeness among the 40 projects currently being nurtured in-house.

At the C-Lab Exhibition Hall, five startups directly nurtured by Samsung Electronics through the C-Lab Outside program over the past year and four startups nurtured in collaboration with the Daegu-Gyeongbuk Creative Economy Innovation Center will be introduced together. Additionally, nine startups that spun off and were founded through the spin-off system from C-Lab Inside will independently set up exhibition booths and participate in CES 2022.

The nine startups are ▲ electric vehicle charging solution 'Eva' ▲ temporary tattoo solution using cosmetic ingredients 'Prinker Korea' ▲ diagnostic customized service using skin data 'Lululab' ▲ ear health management device for preventing otitis externa 'Linkface,' among others.

C-Lab startups demonstrated the technological prowess of Korean startups by winning one Grand Innovation Award and 21 Innovation Awards at the 'CES 2022 Innovation Awards' announced by the Consumer Technology Association (CTA). C-Lab Outside startups won 14 awards including the Grand Innovation Award, and startups spun off from C-Lab Inside won eight awards.

The 22 Innovation Awards in one year is the highest number ever in C-Lab's history. C-Lab startups have been submitting to the CES Innovation Awards since 2017 and have received a total of 20 Innovation Awards up to last year.

In particular, 'Petnow,' which developed an application service for identity verification through registration of dogs' nose prints, won the Grand Innovation Award in the Software & Mobile Apps category.

Park Hak-gyu, Head of Samsung Electronics' Management Support Office, said, "Startups that have grown with the support of C-Lab have proven their technological capabilities worldwide by winning the highest number of CES Innovation Awards ever," and added, "We hope that startups, which faced difficulties expanding their businesses due to COVID-19, will use CES 2022 as a stepping stone to actively enter overseas markets."

This content was produced with the assistance of AI translation services.