Emart24 will offer more than 30% discount on Wine Poonamu Sauvignon Blanc through mobile application (app) pre-order purchases starting from the 27th.

Emart24 will offer more than 30% discount on Wine Poonamu Sauvignon Blanc through mobile application (app) pre-order purchases starting from the 27th.

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[Asia Economy Reporter Lim Chunhan] Emart24 announced that starting from the 27th, it will sell Punamu Sauvignon Blanc with a discount of over 30% through mobile application (app) pre-order purchases.


Punamu Sauvignon Blanc is a white wine made from the Sauvignon Blanc variety from the Marlborough region of New Zealand, characterized by a fresh tropical fruit aroma. Customers can purchase the product through the Emart24 app pre-order and pick it up at the designated store and date.


In the case of pre-order purchases, the sales are registered as sales of the respective franchise store, and additional purchases at the Emart24 store visited to pick up the product can be expected. An analysis of related purchases with white wine in December last year showed the top related products as follows: 1st red wine, 2nd imported beer, 3rd cookies and snacks, 4th cheese, and 5th beverages. It is analyzed that customers purchased additional alcoholic beverages and side dishes needed for parties along with white wine.



An Emart24 official said, “We decided to pre-sell Punamu Sauvignon Blanc, which made customers search for stores with remaining stock last February, targeting year-end home parties,” and added, “We plan to strengthen mobile app sales that can lead to additional purchases by customers visiting stores to pick up products, and focus on attracting both online and offline customers.”


This content was produced with the assistance of AI translation services.

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