Gyeongbuk Content Agency Presents New Vision Reflecting on 10 Years
'Goal as a Leading Institution for Content Industry Promotion and Future Convergent Growth'
[Asia Economy Yeongnam Reporting Headquarters, Trainee Reporter Lee Seryeong] The Gyeongsangbuk-do Content Agency (GCCA) held a commemorative event on the afternoon of the 20th to celebrate its 10th anniversary.
The 10th anniversary event was divided into Part 1, a commemorative ceremony, and Part 2, an international conference, with about 70 attendees including content company representatives and related institution heads.
In Part 1, activities included viewing the 10-year history gallery of the agency, awarding certificates of commendation, a global vision talk, and the proclamation of Vision 2030. Part 2 featured the international conference with Professor Neilando’s screening of new media videos in the post-COVID-19 era, a keynote speech by former Prime Minister Jeong Un-chan, and a special lecture by Moon Jin-myung, SKT Planning Team Leader.
On this day, the agency reviewed its 10-year history and newly established the vision of “Content Industry Promotion, Leading Future Convergent Growth Institution” under the slogan “Find it in Gyeongbuk, Spread it Worldwide,” along with three strategic goals.
The three strategic goals are innovation of the Gyeongbuk specialized content industry ecosystem, advancement of the content promotion system, and establishment of a social responsibility management system.
The agency opened its inauguration ceremony on December 20, 2011, and operates with three main objectives: cultural content consulting and project attraction within the province, workforce training and business incubation, and the establishment and support of content commercialization infrastructure, through its Andong headquarters and Gyeongju branch.
They produced an animation of the late children’s author Kwon Jeong-saeng’s work “Mom Katuri,” which was broadcast on the domestic channel EBS and distributed to 29 countries overseas.
“Ssaumso Bau,” based on the Cheongdo bullfighting, was aired on EBS and received the Ministry of Science and ICT’s work award. The webtoon “A Midsummer Night’s Dream,” based on the Samguk Yusa, was adopted as an online textbook in Honduras, Central America, in June this year.
In 2015, the agency was selected for the national project of the Gyeongbuk Content Korea Lab, and last year, it was chosen for three projects by the Ministry of Culture, Sports and Tourism, leading to the establishment of a webtoon campus, music creation studio, and content company support center.
Since being selected as a regional content industry hub institution in 2019, it has served as a central point for the development of Gyeongbuk’s content industry, supporting local content companies in cooperation with 23 cities and counties.
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Lee Cheol-woo, Governor of Gyeongbuk Province, said, “The regional content industry has developed remarkably over the past 10 years,” and added, “As the slogan says, ‘Find it in Gyeongbuk, Spread it Worldwide,’ I hope the agency will take the lead in spreading K-content globally.”
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