Olive Young's 'Bioheal Bo' Launches 'Tantan Cream Campaign' with Celebrities from Various Fields
Olive Young PB Bioheal Bo Launches Campaign for Signature Product 'Tantan Cream'
Featuring Actress Imido, YouTuber Jo Hyojin, Announcer Kim Soyoung, Dance Crew LACHICA, and More
Campaign Videos Released on SNS Channels... 'Tantan Cream' 46% Discount Until the 8th of Next Month
[Asia Economy Reporter Kim Yuri] CJ Olive Young's skincare private brand (PB) 'Bioheal Bo' is collaborating with Styler Magazine to launch a campaign featuring its signature product, 'Tantan Cream.'
Bioheal Bo, operated by Olive Young, announced on the 18th that it will run the 'Tantan Cream Campaign' in partnership with five celebrities who have become professionals in various specialized fields until the end of next month.
The 'Tantan Cream Campaign' aims to promote proper elasticity care habits to customers through appearances of celebrities using Bioheal Bo's signature product, 'Probiodym Lifting Cream (Tantan Cream).' For this purpose, actress Imido, beauty YouTuber Jo Hyojin, announcer Kim Soyoung, and Gabi and Shimizu from the dance crew 'LACHICA' were selected as campaign endorsers (key message deliverers) who demonstrate outstanding abilities in their respective fields.
Bioheal Bo has released campaign videos on major channels such as YouTube and its official Instagram, highlighting each model's area of expertise. Gabi and Shimizu showcase the 'Tantan Dance,' while announcer Kim Soyoung presents 'Tantan Cream Real Review Reading' content, sharing their personal elasticity care experiences. Campaign photo shoots can also be viewed on the Olive Young online mall and Styler Magazine channels.
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Additionally, Bioheal Bo is offering 'Tantan Cream' at a special price at Olive Young stores nationwide and on the official online mall until the 8th of next month. The double-sized package is sold at a 46% discount. During the event period, customers who purchase 'Tantan Cream' will also receive a massage ball that can be used on both the face and body as a gift.
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