Pinkfong Baby Shark, Diving into the NFT Sea~
SmartStudy Launches Full-Scale NFT Business with MakersPlace
SmartStudy announced on the 16th that it is entering the non-fungible token (NFT) business starting with the 'Baby Shark Collection: Number One.' Together with MakersPlace, with whom it recently signed an NFT partnership, the company plans to present a new paradigm in the content industry.
NFT is a system that supports owning original digital content such as images, audio, and videos as limited editions. Pinkfong Baby Shark, SmartStudy's representative intellectual property (IP), has formed a global fandom, ranking number one in YouTube views (approximately 9.6 billion views). The 'Baby Shark Collection: Number One' is the first series to apply this to NFTs. It is produced as artwork combining the Shark Family characters with audio and will be available for sale starting from the 3rd of next month.
Hot Picks Today
Taking Annual Leave and Adding "Strike" to Profiles, "It Feels Like Samsung Has Collapsed"... Unsettled Internal Atmosphere
- There Is a Distinct Age When Physical Abilities Decline Rapidly... From What Age Do Strength and Endurance Drop?
- "One Comment Could Lead to a Report": 86% of Elementary Teachers Feel Anxious; Half Consider Resignation or Career Change
- "After Vowing to Become No. 1 Globally, Sudden Policy Brake Puts Companies’ Massive Investments at Risk"
- On Teacher's Day, a Student's Gifted Cake Had to Be Cut into 32 Pieces... Why?
Jung Yeon-bin, head of SmartStudy's U.S. branch, said, "This is an opportunity to own the globally beloved Pinkfong Baby Shark IP," adding, "We will explore various ways to expand the fandom experience in digital spaces." Danny Chu, CEO of MakersPlace, stated, "We will support technology platforms, artwork curation, and more to ensure the ownership experience is fully realized."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
