Hyundai Card Partners with 'Disney Plus'... First Domestic Card Company to Do So

The First Official Marketing Partner Among Domestic Card Companies

[Asia Economy Reporter Ki Ha-young] Hyundai Card has become the first domestic card company to be the official marketing partner of 'Disney+'.

On the 15th, Hyundai Card announced that it will conduct a special promotion as the official marketing partner of Disney+, a global OTT powerhouse.

Hyundai Card will first sell Disney+ subscription vouchers with exceptional benefits on the M Point Mall, which is freely accessible to its 10 million members.

Hyundai Card is selling a 1-month Disney+ subscription for 9,900 M Points and is running a 1+1 event where members who purchase this will receive an additional 1-month subscription (limited to the first 100,000 people, one time per member). Additionally, a service allowing 100% use of M Points for purchasing various Disney+ subscriptions such as 3, 6, and 12 months will be continuously operated until the end of next year.

Customers who do not yet have a Hyundai Card can enjoy Disney+ benefits simply by issuing a Hyundai Card. Members who apply for and receive a Hyundai Card online will be provided with Disney+ subscriptions for up to 3 months depending on the annual fee.

A Hyundai Card official stated, "We plan to expand the scope of collaboration to include data science and brand collaboration as the official marketing partner of Disney+ in the future."

Meanwhile, Disney+, which officially launched its service in Korea on the 12th, is a service that allows streaming of movies and TV program content from Disney's core brands such as Disney, Pixar, Marvel, Star Wars, National Geographic, and Star.

This content was produced with the assistance of AI translation services.