BAT Rothmans launches new product 'Dunhill Ice Cube'

[Asia Economy Reporter Seungjin Lee] BAT Rothmans announced on the 15th that it will launch a king-size cigarette new product, 'Dunhill Ice Cube.'

Produced at the Sacheon factory in Gyeongnam, Dunhill Ice Cube incorporates odor reduction technology in the paper wrapping the cigarette to reduce the characteristic tobacco smoke odor. In addition, it applies a combination of technologies including cooling particles, coated filters, and boost capsules.

The product packaging features a design reminiscent of cold ice. The front and back of the package exterior display phrases emphasizing a refreshing taste and list the four applied technologies to present the product's features more intuitively.

A BAT Rothmans official said, “Dunhill Ice Cube simultaneously applies four innovative technologies to deliver extreme coolness,” adding, “It reduces the unpleasant smoke odor while providing unprecedented freshness, meeting the needs of consumers sensitive to cigarette smell.”

The tar and nicotine content of Dunhill Ice Cube are 5.0 mg and 0.40 mg, respectively.

This content was produced with the assistance of AI translation services.