Ssangyong Motor, Total Sales of 4,779 Units Last Month... 53.1% Decrease YoY
Despite a backlog of 12,000 units, production disrupted by semiconductor supply shortage
[Asia Economy Reporter Ki-min Lee] Ssangyong Motor announced on the 1st that it sold a total of 4,779 vehicles last month, including 3,279 units domestically and 1,500 units for export.
Ssangyong Motor explained that sales decreased by 53.1% compared to October last year due to production disruptions caused by the global shortage of automotive semiconductors. Due to the prolonged semiconductor supply shortage, the backlog of vehicles awaiting delivery, including domestic and export units, has reached 12,000 units, intensifying the delivery backlog situation.
Domestically, there is a backlog of about 7,000 units awaiting delivery, resulting in a 56.9% decrease compared to the same month last year due to production disruptions.
In particular, despite the continued strong sales of The New Rexton Sports & Khan, launched last April, and an average monthly supply of about 2,500 units, approximately 5,000 units still remain undelivered.
Exports, which are showing a clear recovery trend, also decreased by 42.0% compared to the same month last year due to production disruptions, despite having over 5,000 units of orders waiting.
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A Ssangyong Motor official said, "Despite positive reviews of the improved models and the recovery in exports, the delivery backlog is worsening due to production disruptions caused by the semiconductor supply shortage," adding, "We will do our best to resolve the delivery backlog through securing additional parts supply in cooperation with parts suppliers and efficient production line operation."
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