Jaguar Land Rover, 'Unstoppable Passion' Support Campaign for Gangwon-do Fire Headquarters
Jaguar Land Rover Korea will conduct a support campaign on Land Rover's social media channels under the theme "Unstoppable Passion" on the 1st to express gratitude to the Gangwon-do Fire Headquarters.
Photo by Jaguar Land Rover Korea
[Asia Economy Reporter Ki-min Lee] Jaguar Land Rover Korea announced on the 1st that it will conduct a campaign on Land Rover's social media channels under the theme "Unstoppable Passion" to express gratitude and support to the Gangwon-do Fire Headquarters.
Jaguar Land Rover Korea explained that this campaign was planned to support the Gangwon-do Fire Headquarters, who risk their lives to protect the lives and property of the people at disaster sites, and to highlight the activities of the firefighters.
Starting from the 1st of this month, Jaguar Land Rover Korea will showcase photos and videos of the Gangwon-do Fire Headquarters Special Rescue Team and the Land Rover All New Defender 110 on Land Rover's SNS.
Previously, in September, Jaguar Land Rover Korea donated one Land Rover All New Defender 110 equipped with special equipment meeting the Fire Equipment Standard Specification (KFS), such as warning lights and vehicle digital radios, to the Gangwon-do Fire Headquarters Special Rescue Team to support various disaster site rescue activities.
Jaguar Land Rover Korea captured the activities of the Gangwon-do Fire Headquarters Special Rescue Team, including training with rescue dogs, swift water rescue training, and mountain rescue training, as well as the voices of firefighters devoted to rescue sites.
Additionally, on the 9th, in celebration of "Firefighters' Day," an event will be held on Land Rover's SNS where participants who leave messages of support for the Gangwon-do Fire Headquarters firefighters will receive gifts.
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A representative of Jaguar Land Rover Korea stated, "Building on our support activities for the Gangwon-do Fire Headquarters, we plan to continue various efforts to contribute to the safety and development of society in Korea."
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