Happycall launches 'Nudge Tumbler GomPyo Edition'... "Boosting environmental protection and donation effects"

Half of Sales Revenue Donated to Environmental NGO... Launching 'ESG Management'

Happycall announced on the 28th that it will release the 'Nudge Tumbler GomPyo Edition' through a collaboration with Daehan Flour Mills GomPyo. Photo by Happycall

[Asia Economy Reporter Kim Heeyoon] Happycall announced on the 28th that it will release the 'Nudge Tumbler GomPyo Edition' through a collaboration with Daehan Flour GomPyo.

The new product is the second collaborative product between Happycall and GomPyo, following the 'GomPyo Flex Pan.' Happycall explained that they focused on the environmental values emphasized by the MZ generation and planned a tumbler as an item that allows practicing eco-friendliness in daily life.

The Nudge Tumbler GomPyo Edition features a white exterior color with a green GomPyo logo engraved. It has a large capacity of 600ml, similar to GomPyo wheat beer, and can hold beverages up to the venti size at coffee shops. A notable feature is the double vacuum insulation structure with a vacuum layer between the inside and outside of the tumbler.

It can maintain heat for up to 7 hours and cold for up to 8 hours. Equipped with double silicone packing, it prevents beverages from leaking through the lid gaps. The interior material of the tumbler that contacts beverages uses stainless steel 304, so there is no worry about rust, odor, or staining. For a sustainable environment, it is packaged in recycled paper boxes.

Happycall is conducting the tumbler campaign 'Plastic Zero Fantastic Hero' to practice Environmental, Social, and Governance (ESG) management. Half of the proceeds from the Nudge Tumbler will be donated to environmental NGOs to protect endangered species and the environment.

A Happycall representative said, "Nudge means 'a gentle intervention that guides people's choices,' reflecting Happycall's commitment to adding a small effort to environmental protection," and added, "Starting with the 'Nudge Tumbler Sea Turtle Edition,' themed on endangered animals, we will sequentially release products and continue the tumbler campaign."

This content was produced with the assistance of AI translation services.