GS25 Partners with B-Boys and Fashion Brands for 'Dokdo Awareness' Campaign

GS25 will hold a campaign to promote Dokdo on the 25th, the Day of Dokdo, in collaboration with the b-boy team 'Gambler Crew' and the fashion brand 'Critic'.

[Asia Economy Reporter Lim Chun-han] GS25 announced on the 21st that it will hold a Dokdo awareness campaign on the 25th, Dokdo Day, in collaboration with the b-boy team 'Gambler Crew' and the fashion brand 'Critic'.

GS25 will produce and broadcast a Dokdo awareness campaign video worldwide with Gambler Crew. Six members of Gambler Crew, who have dominated global b-boying competitions?Bruce Lee, Tazo, Rush, Kill, D and Noodle?participated in the video production.

GS25 also plans to release the 'Dokdo Windbreaker,' planned by GS25 and designed by Critic. The windbreaker features a stylish design with actual images of Dokdo on the front and back, and the latitude and longitude of Dokdo are engraved on the lower left chest to symbolize 'remembering Dokdo in our hearts.'

GS25 will hold a drawing to give the Dokdo windbreaker to 200 people who watch the Dokdo awareness campaign video and certify their participation on social media (SNS) with a hashtag.

A GS25 official said, "We pursued this unique collaboration to develop a more advanced Dokdo awareness campaign," adding, "We expect this campaign to play a significant role in informing the world about Dokdo, Korea's inherent territory."

This content was produced with the assistance of AI translation services.