Pulmuone Undertakes Juice Product Package Renewal After 4 Years

Models are introducing the green juice product with a renewed package.

[Asia Economy Reporter Lim Hye-sun] Pulmuone has renewed the packaging of all its green juice products for the first time in four years.

On the 13th, Pulmuone Green Juice announced that it will introduce renewed packaging for all 18 types of green juice products, featuring a design that strengthens the fresh brand image and eco-friendly labels that have earned the "Excellent Recycling Grade."

The renewed Pulmuone Green Juice packaging visually emphasizes fresh ingredients. Images of the vegetables and fruits used in the products are prominently displayed on the front to highlight a healthy and fresh brand image. Additionally, the easily recognizable main ingredient images enhance consumer awareness and convenience in selection.

The design renewal also further strengthened brand identity and professionalism. Pulmuone's unique green color was applied to the container caps, and the Pulmuone brand logo was consistently implemented with a green-colored band at the top of the container.

With this packaging renewal, Pulmuone Green Juice improved recyclability by earning the "Excellent Recycling Grade" in the packaging material structure evaluation conducted by the Korea Environment Corporation.

For PET products to receive the "Excellent Recycling Grade," the container must be made of colorless single material to allow recycling into high-quality resources, the cap must be made of synthetic resin with a density less than 1 that floats on water, and the label must be made of synthetic resin with a density less than 1, minimizing adhesive use and designed for easy separation from the container.

This time, Pulmuone Green Juice went beyond the existing colorless container and synthetic resin cap with density less than 1 by changing the label to synthetic resin material with density less than 1, thereby obtaining the "Excellent Recycling Grade."

The label wrapping the front of the container was changed to a band label that covers only part of the container, reducing the label usage area. Adhesive use was also reduced to less than 60% of the label area, and an "Eco Tab" without adhesive was created at the label edges to allow easy label removal. Labels separated using the Eco Tab are vinyl, and containers can be washed clean and separated as transparent PET bottles for recycling.

This content was produced with the assistance of AI translation services.