Shinhan Life announced on the 14th that it will operate a reverse mentoring program called 'Geokkuro School' to establish a horizontal organizational culture.

Shinhan Life announced on the 14th that it will operate a reverse mentoring program called 'Geokkuro School' to establish a horizontal organizational culture.

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[Asia Economy Reporter Oh Hyung-gil] Shinhan Life announced on the 14th that it will operate a reverse mentoring program called 'Geokkuro School' to establish a horizontal organizational culture.


New employees will open lectures on new generations and new communication methods, and 31 executives of Shinhan Life will take the lectures in six groups for one month.


The lecture contents include ▲ Metaverse (extended virtual world) experience and sharing utilization ideas ▲ Reasons to focus on the MZ generation (Millennials + Generation Z) ▲ MZ feedback methods ▲ Working styles of currently popular companies ▲ If returning as a new employee ▲ Companies favored by MZ these days, totaling six courses.


The entrance ceremony was also held in virtual spaces such as Shinhan L Tower, lounge, and auditorium opened on the metaverse platform Gather Town.


Shinhan Life plans to consider expanding the target of 'Geokkuro School' from executives and headquarters chiefs to team leaders.



Jung Bong-hyun, Head of Risk Management Group at Shinhan Life, said, "Although they are newly hired employees, it was impressive to see them educating executives confidently with their own individuality as the MZ generation," adding, "With the help of digital native employees, it became an enjoyable and easy opportunity to experience the metaverse, and this method of knowledge dissemination and exchange seems to bring vitality to the company."


This content was produced with the assistance of AI translation services.

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