Winia Dimchae Completes Website Renewal... "Enhancing Customer Experience Content"
[Asia Economy Reporter Jeong Hyunjin] Winia Dimchae announced on the 10th that it has completed the renewal of its homepage, enhancing customer convenience and experiential content in line with the untact trend.
The main page of the Winia Dimchae homepage features a responsive design with a wide banner and an intuitive user interface (UI). It proposes home appliances according to seasons and themes, provides customized guidance on information desired by customers, and places frequently searched product information, brand story, and customer support menus at the top.
This homepage renewal newly applied non-face-to-face experiential content. Customers can combine colors of desired products and find specialized stores where they can purchase them by clicking through the homepage without visiting a store in person.
For example, a customer who wants to purchase a Winia French refrigerator can select from a total of 92 models by combining materials and colors of the upper and lower doors through the 'My Own French Recipe' menu on the homepage, then match it with an interior background similar to their home to make the optimal product choice. Afterwards, the selected product image can be saved and shared, and the nearest sales point that has the product can be checked.
Also, this homepage plans to introduce an integrated login system within this month that allows simultaneous use of its affiliate Winia Aid and the official online shopping mall Winia e-Shop. It is designed so that customers can purchase major products through Winia e-Shop and receive product services through Winia Aid. Customers can navigate between product information, purchase, and service sites seamlessly.
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A Winia Dimchae official said, "We have intuitively shortened the information categories to make it easier to learn about Winia Dimchae products and introduced various services to enable non-face-to-face product experiences," adding, "We will strive to maximize customer satisfaction on the renewed Winia Dimchae homepage."
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