The Changing Season Begins... Increased Demand for Health Food and Beverages to Boost Stamina

Photo by Jeong Sikpum

[Asia Economy Reporter Moon Hyewon] As the freshness of early autumn is felt, food and beverages that help manage health and replenish stamina during the changing seasons are gaining attention.

According to the food industry on the 5th, Jeong Food recently launched two types of ‘Greenbia Protein Meal,’ a high-protein balanced nutritional meal. It contains 18g of protein, which is 33% of the recommended daily intake for adults, and blends animal and plant proteins such as soy protein and casein protein, which have different digestion and absorption rates, to continuously supply amino acids to the body. It also contains a well-balanced mix of essential nutrients necessary for our body, including 8 essential amino acids, 13 types of vitamins, 8 minerals, and 6g of dietary fiber.

Orion’s convenient meal replacement brand Market O Nature launched ‘Oh! Granola Digest,’ made by processing five grains including domestic rice, oats, and rye. Oh! Granola Digest features the savory taste and nutrition of whole wheat, its main ingredient, while adding the crispy texture of granola. It includes mini Digest cookies shaped like Digest biscuits and dietary fiber balls, and consuming 50g of the product satisfies 4g of dietary fiber, equivalent to one banana.

Lotte Confectionery introduced the plant-based bread brand ‘V-Bread,’ which uses 100% plant-based ingredients. Instead of animal ingredients such as milk, butter, and eggs, the product uses plant-based raw materials, resulting in a mild taste. Among them, the ‘Focaccia Bread’ emphasizing a mild flavor using extra virgin olive oil and the ‘Peanut Muffin’ containing savory crushed peanuts were first released through Lotte Confectionery’s official online mall. They plan to release ‘Mini Oat Bread’ made with oatmeal and ‘Rice Brownie’ made with soy milk and domestic rice flour in the future.

Ready meals that take care of not only taste and convenience but also health are becoming increasingly popular.

Recently, Pulmuone launched two types of ‘One Meal Tofu Noodles,’ which are easy to eat by topping high-protein tofu noodles with a special plant-based sauce. The products come in two flavors: ‘Fresh Basil Pasta’ and ‘Sweet and Sour Kimchi Relish.’ After draining the tofu noodle water, just mix with the included sauce, reducing the hassle of traditional tofu noodles and increasing convenience.

CJ CheilJedang introduced two types of boneless grilled fish ready meals: ‘Boneless Grilled Mackerel’ and ‘Boneless Grilled Spanish Mackerel.’

Ottogi’s online ready meal brand ‘Omu’ launched three types of ‘Gon Rice,’ which can be enjoyed lightly yet satisfyingly. The product mixes konjac rice, processed into rice-shaped granules, with mixed grains such as oats, barley, and brown rice, offering a high satiety level with low calories and a diverse texture.

This content was produced with the assistance of AI translation services.