KT Launches Used Phone Brand 'Mint Phone'... Partnership with Bungaejangter

[Asia Economy Reporter Eunmo Koo] KT announced on the 31st that it will launch ‘Mint Phone,’ a trusted used phone brand, as part of its ESG (Environmental, Social, and Governance) management focusing on resource recycling. To this end, KT has formed a strategic partnership with Bungaejangter, a leading domestic used goods trading platform, to purchase high-quality used phones.

Mint Phone is commercialized through a strict selection process and features a quality guarantee period of up to one year. It also offers a buy-back option that guarantees up to 50% of the purchase price for repurchase after one year. This is expected to significantly reduce uncertainties regarding the quality of used phones.

Mint Phone is currently available at about 40 KT agencies in Seoul, Gyeonggi-do, and some areas of Gangwon-do, with plans to expand sales locations in the future. The official Mint Phone website provides information on available devices and sales agencies.

Customers who purchase Mint Phone can enjoy the same rate discounts, bundle discounts, and membership benefits as new device buyers, and can also use nationwide A/S centers.

Chi-yong Ahn, Executive Vice President and Head of KT Gangbuk Gangwon Regional Headquarters, said, “We launched Mint Phone so that customers can safely purchase used phones. This is part of KT’s ESG management and a new attempt to meet diverse customer needs. We hope KT’s efforts sincerely reach our customers.”

To commemorate the launch of Mint Phone, KT is holding the ‘Mikkosaja’ event until September 22, offering department store gift certificates, coffee coupons, mint chocolates, and grip tok to customers who visit the website and those who make a store visit reservation and activate a Mint Phone.

This content was produced with the assistance of AI translation services.