KT Hosts National 'YCaliber LOL League'... Winner Joins KT Rolster

[Asia Economy Reporter Seulgina Cho] KT announced on the 23rd that it will hold the 'Y Calibur LOL League,' a 'League of Legends' tournament, from next month 11 to 26 to capture the hearts of customers in their teens and twenties. League of Legends is the most popular game in domestic PC bangs with over 50% market share and enjoys overwhelming support from the MZ generation.

The MVP of this tournament will receive an opportunity to join the 'KT Rolster' as a trainee, fulfilling their dream of becoming a professional player. Only pure amateurs aged 12 to 29 who are not currently active in professional leagues such as the LCK can participate. Interested users can register on the official tournament website from today until September 10. The total prize money is approximately 35 million KRW.

The tournament is divided into two divisions: the 'Human League,' open only to players Gold tier and below, and the 'Celestial League,' open only to players Platinum tier and above. KT prepared the tournament by separating divisions according to tier so that as many users as possible can participate regardless of skill level. Through online non-face-to-face preliminaries, the four semifinalist teams will be determined, and during the finals held from September 22 to 26, active KT Rolster professional players will appear as commentators.

KT planned this tournament to win the hearts of young customers in their teens and twenties who enjoy League of Legends. The name Y Calibur LOL League is inspired by KT's 1020 target brand 'Y' and the legendary weapon 'Excalibur.' To promote the tournament, KT is conducting various promotional activities targeting the tastes of the MZ generation through collaboration with popular illustrator Boat.

Hyunjin Park, Executive Director of KT Customer Strategy Headquarters, said, "We hope the Y Calibur LoL League will be a festival for the MZ generation and the best stage to realize the dream of joining a professional gaming team."

This content was produced with the assistance of AI translation services.