Golf and Camping... Rising Outdoor Gear Shopping Opportunities Flood E-commerce Platforms
Tmon Showcases 'Unique Camping Appliances' Amid Ongoing Camping Boom
Interpark Hosts Outdoor Sports Equipment Special Exhibition
[Asia Economy Reporter Kim Cheol-hyun] As the spread of COVID-19 continues, e-commerce companies are consecutively organizing special promotions where outdoor products can be purchased at affordable prices. In particular, demand for fields where 'social distancing' is possible, such as camping and golf, has greatly increased, leading to soaring sales of related products.
Tmon recently announced that sales of camping products over the past month grew by 113% compared to the same period last year. Over the past few years, the number of camping enthusiasts has increased annually, steadily driving up demand for camping products. With the recent worsening of the COVID-19 spread, demand for 'social distancing travel' such as camping has surged even more. It is analyzed that as it became difficult to travel, demand concentrated on camping products, resulting in increased sales even during the summer season, which is usually considered an off-season.
Accordingly, Tmon is holding the 'LG Brand Week' until the 22nd, showcasing various electronic products tailored to the growing camping demand and trends. They are selling over 500 popular items including camping TVs and beam projectors. Customers can also receive up to 15% discount benefits when paying with Kookmin Card and Lotte Card. Representative products such as the LG Room& Smart TV 27-inch, LG CineBeam 4K, LG Monitor 27-inch, and LG OLED 65-inch TV are available at the lowest online prices.
Interpark is conducting the 'Hot Summer Golf Items Special Exhibition' until the 31st to keep pace with the rapidly rising popularity of golf. Recently, golf has become very popular especially among younger generations, and many people enjoy golf even during the hot summer months of July and August. In fact, sales of arm sleeves and masks for golf rounding in July alone increased by 147% compared to the same period last year.
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Through this event, Interpark has gathered essential rounding items ranging from fashion accessories such as gloves, arm sleeves, masks, and hats to vitamins and sunscreen. Popular brands including Adidas Golf, Callaway, Nike Golf, and PGA are participating in this special exhibition, offering discounts of up to 40%.
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