Ediya Coffee Participates in Campaign for the 18th Energy Day
[Asia Economy Reporter Moon Hyewon] Ediya Coffee announced on the 20th that it will participate in the "Turn Off the Lights and Turn On the Stars" campaign in celebration of the 18th Energy Day, while also conducting in-store promotions.
The "Turn Off the Lights and Turn On the Stars" campaign is an energy-saving initiative hosted annually by the Energy Citizens' Coalition to promote energy conservation and the expansion and dissemination of renewable energy. On this day, Ediya headquarters and participating Ediya Coffee stores will raise the temperature of cooling devices by 2 degrees from 2 PM to 3 PM, the peak electricity consumption hour, and turn off external signage for 5 minutes from 9 PM to 9:05 PM.
Ediya Coffee is offering a discount promotion for Ediya Coffee Members. To widely promote the purpose of the energy-saving campaign and to express gratitude to customers participating together, a coupon for a 500 KRW discount on all manufactured beverages and bingsu will be provided through the mobile membership service app "Ediya Members" from 2 PM to 3 PM on the day.
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Energy Day is designated by the Energy Citizens' Coalition to raise nationwide awareness of climate change and energy conservation. The Energy Citizens' Coalition has emphasized wise energy-saving practices by the entire nation through symbolic actions such as simultaneous nationwide light-offs, and through the campaign, it has achieved a total actual electricity reduction of 9.57 million kWh and a carbon reduction of 4.43 million kg up to last year.
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