Opening the Path to ICT Expansion in China... 'K-Global@China' to Begin Tomorrow

[Asia Economy Reporter Seulgina Jo] The Ministry of Science and ICT announced that it will hold the ‘K-Global@China 2021’ event online for two days from the 19th to the 20th to support the export and investment attraction of Korean ICT companies in China.

According to the Ministry of Science and ICT on the 18th, about 52 domestic ICT companies and over 300 Chinese investors and buyers are expected to participate in this event.

First, in the online exhibition and export consultation meeting, 38 small and medium-sized enterprises hoping to enter the Chinese market will conduct consultations with 150 Chinese buyers and investors in three fields: ▲5G, artificial intelligence, big data, ▲smart city, Internet of Things, and ▲IT content.

In the online exhibition, visitors can not only view companies’ product and service introduction materials and promotional videos but also leave inquiries or consultation requests to companies of interest or exchange contact information. In the export consultation meeting, which is conducted via video conference with purchasing managers of Chinese companies, simultaneous Korean-Chinese interpretation is provided, and on-the-spot consultation reservations are also possible.

Additionally, 14 innovative companies wishing to enter the Chinese market and attract investment will hold a pitching competition where they present their business models and growth strategies to judges including Chinese venture capital investment reviewers. The first-place company in the pitching competition will receive the Minister of Science and ICT Award along with a prize of 10 million won. Second place (5 million won) and third place (3 million won) companies will also receive a certain amount of prize money. Videos of the companies participating in the pitching competition can be viewed again on the website even after the event ends.

Since 2014, K-Global@China has been held locally in China, but considering the recent COVID-19 situation, it will be held through an online website.

Lee Seungwon, Director of the Information and Communication Industry Policy Bureau at the Ministry of Science and ICT, said, “To gain an advantage in the global digital competition that will accelerate after COVID-19, it is more important than anything to secure a foothold in the rapidly growing Chinese market,” and added, “Through this event, we will provide multifaceted support to activate the entry of domestic ICT companies with great growth potential into the Chinese market.”

This content was produced with the assistance of AI translation services.