Lotte Mart Launches Dr. All Biotics... "Using Premium Strains"

Lotte Mart has launched the 'Dr. All Biotics' product using premium strains through its private brand (PB) Habit.

[Asia Economy Reporter Lim Chun-han] Lotte Mart announced on the 10th that it has launched the ‘Doctor All Biotics’ product using premium strains through its private brand (PB) Habit.

Doctor All Biotics consists of 100 sticks of 2g powder. This product is characterized by using only premium strains from globally recognized probiotic specialist UAU companies such as ‘DuPont Danisco’ and ‘UAS Labs’ as the main ingredients.

According to the health functional food production performance announced by the Ministry of Food and Drug Safety, the domestic probiotics market surpassed vitamin and mineral sales in 2019. Last year, it showed a growth rate of 14.9%, chasing red ginseng, the number one in the health functional food market, and this year, the market size is expected to exceed 1 trillion won.

A Lotte Mart official said, “According to a public opinion survey conducted by the Korea Health Functional Food Association, the top health issue that domestic consumers try to replace with food intake was intestinal health, followed by immune enhancement,” adding, “We hope that Doctor All Biotics at a reasonable price will help improve intestinal health and boost immunity for the whole family.”

This content was produced with the assistance of AI translation services.