GS Retail Launches 'Discounted Closing Sale' Service on Danggeun Market

GS Retail is launching a 'Closeout Discount Sale' service through Danggeun Market.

[Asia Economy Reporter Lim Chun-han] GS Retail announced on the 27th that it will launch a ‘Closeout Discount Sale’ service through Danggeun Market. The Closeout Discount Sale is a service that sells products nearing their expiration date at a discount through the local community application Danggeun Market, from over 16,000 offline platforms including convenience store GS25 and supermarket GS The Fresh.

The two companies signed a business agreement in February to address resource loss issues and have since promoted the development of the Closeout Discount Sale service as their first joint project. When products nearing their expiration date occur at each store, information such as the products for sale, discounted prices, and pickup times are registered in the store’s own point-of-sale (POS) system and then sold through the Closeout Discount Sale service.

The registered information is automatically linked to the Danggeun Market app. By entering the ‘Near Me’ menu at the bottom of the app and selecting ‘Lifestyle Services’ or searching for ‘GS Closeout Discount’ in the search bar, users can check in real time the available stores and purchasable product information based on their certified local area or current location.

When customers select and pay for the desired products, a confirmation QR code necessary for product pickup is sent to the Danggeun Market chat window, and the store receives a sales alert. Customers visit the store before the pickup time expires, present the QR code, and receive the prepared products to complete the purchase. All items except certain products such as tobacco and alcohol, which cannot be sold online, are eligible for sale with discounts of up to 60%.

A GS Retail official said, “As a solution to the global issue of resource loss, we collaborated with Danggeun Market to launch this Closeout Discount Sale service,” adding, “We plan to focus on nurturing this service to develop it into a model case that creates an efficient resource circulation effect and use it as a key momentum to strengthen ESG (Environmental, Social, and Governance) management.”

This content was produced with the assistance of AI translation services.