Photo by Paris Baguette

Photo by Paris Baguette

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[Asia Economy Reporter Moon Hyewon] Paris Baguette's third series of Nordisk camping goods continued its sold-out streak following previous releases.


Paris Baguette announced on the 22nd that the 'Wood Cutting Board & Cup Set,' prepared in collaboration with the Nordic outdoor brand Nordisk for this summer's camping season, sold out within two hours from 9:30 AM on the 21st, when pre-orders began.


According to Paris Baguette, the popularity of the Wood Cutting Board & Cup Set goods is mainly attributed to its design full of Nordic sensibility combined with practicality, which stimulated the desire of camping enthusiasts to own them. In particular, since the items are also suitable for home and picnic use, they have received enthusiastic responses not only from campers but also from young consumers.



This is not the first time Paris Baguette has experienced a goods sell-out frenzy. Previously released Nordisk items such as the 'Easy Cooler Bag' and 'Classic Wood Long Umbrella' also saw early closure of pre-orders and shortages in stores, gaining great popularity. Additionally, self-produced goods like the 'Silky Roll Towel,' launched last month to celebrate the 1st anniversary of its Guinness registration, and the 'Authentic Bread Scrubber,' a fake good replicating traditional milk bread, also attracted significant attention.


This content was produced with the assistance of AI translation services.

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