Controversy Over Takoyaki Shop Owner's "js kk" Replies to 1-Star "Can't Eat This" Reviews
On the 18th, a screenshot of a takoyaki shop owner's reply, who left only consonant comments on customers' reviews, has been spreading across various online communities. Photo by Online Community Screenshot
View original image[Asia Economy, reporter Na Yeeun] The response of a takoyaki shop owner, who consistently replied to critical delivery food reviews with brief and insincere comments, is spreading online.
On the 18th, a post titled "Baemin (Baedal Minjok) Takoyaki Shop Review Reply Controversy" was uploaded to various online communities. The post contained customer reviews expressing dissatisfaction with the takoyaki, along with the shop owner's replies.
In one review, a customer posted a photo of the takoyaki and wrote, "Isn't this a bit much? This is just a bindaetteok (mung bean pancake). Are you just sending out pre-made food?" In response, the owner left a curt reply: "nnn js k."
'ㄴ' stands for 'no,' 'ㅈㅅ' is an abbreviation for 'sorry,' and 'ㅋ' represents laughter.
Another reviewer commented, "If you don't have katsuobushi, shouldn't you just not sell it? I got annoyed because all I could taste was flour while eating." The owner again replied insincerely with "js kk."
In addition, to a review stating, "It was burnt to a crisp. It's so bitter I can't eat it," the owner replied, "js k."
Upon seeing these replies, online users criticized the owner's attitude, commenting, "How can someone with that personality run a business?" "What a waste of ingredients," and "I would never order after seeing reviews like that." Others said, "At this level, Baemin (Baedal Minjok) should penalize the shop," and "People like this give small business owners a bad name. If you lack professionalism, don't start a business."
Meanwhile, as reviews and ratings on delivery apps increasingly influence customers' orders, related issues are occurring frequently. While there are cases of so-called "black consumers" hiding behind anonymity to exploit businesses, the irresponsible or sarcastic replies from owners, even to legitimate complaints, are also becoming a problem.
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Previously, in February, a customer who ordered a hamburger left a review saying, "Honestly, I don't know if Sanchez Burger is actually good. It's really expensive... But since all the reviews are positive, maybe it's just that the three of us eating today don't like handmade burgers." In response, the owner stirred controversy by replying, "Your review is too long. Summarize in two lines," followed by, "Okay, nothing more to say."
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