FreshEasy Launches 5 Types of Manhwa Sikgaek Menu Meal Kits
[Asia Economy Reporter Lim Hye-sun] Fresh Easy announced on the 19th that it has launched five types of 'the EASY Sikgaek Collaboration Meal Kits,' which recreate the menus featured in the food comic 'Sikgaek' as meal kits.
To capture the essence of the original comic, the packaging includes the comic episode where the menu appears, and the recipe instructions feature the protagonist Seong-chan's "Honey Tips," adding fun to the cooking process.
The five meal kits include ▲‘Sikgaek Gomtang,’ rich in flavor with fresh beef brisket and a deep meaty aroma ▲‘Sikgaek Budae Jjigae,’ characterized by a deep and rich broth combining three different types of ham and cheddar cheese ▲‘Sikgaek Beef Bulgogi,’ thinly sliced fresh beef prepared in the Gwangyang style with a savory and evenly seasoned marinade ▲‘Sikgaek Pork Soup,’ boasting a rich flavor with pork bone sauce, chewy osorigamtu (pork head meat), hind leg meat, potato noodles, and perilla seeds ▲and ‘Sikgaek Royal Tteokbokki,’ featuring chewy joraengi rice cakes and beef with a sweet and savory seasoning that delivers a deep umami taste.
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Meanwhile, Fresh Easy operates a fresh home meal replacement (HMR) production facility spanning 8,000 pyeong and leverages its distribution capabilities to commercialize recipes from influencers, well-known domestic dining brands, and small business owners, opening distribution channels and markets through its convenient meal publishing business.
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