SSG.com Renovates 'Infant and Children's Specialty Section'... "Offering Over 1.6 Million Products"
SSG.com is launching 'Little SSG,' a new service handling a total of 1.6 million types of products in the infant and children's category.
View original image[Asia Economy Reporter Lim Chunhan] SSG.com announced on the 12th that it will newly launch ‘Little SSG,’ a category handling a total of 1.6 million kinds of baby and children's products including formula, diapers, maternity and childcare items, toys, and fashion. Little SSG means ‘a small world within SSG.com’ and offers age-specific customized services from 0 to 13 years old, suggesting products perfectly suited for ‘my child.’
To celebrate this renewal, the related event ‘Little SSG Week’ will be held for one week until the 18th. Benefits have been enhanced through the issuance of discount coupon packs, special time deals, and SSG Money rewards. Two types of Little SSG welcome coupon packs (5% and 10%) applicable to baby and children's products will be issued. Additionally, a time deal event will be held daily from 10 a.m. to offer popular products at special prices. On the first day of the event, the baby clothing brand ‘Absorba Underwear’ will be sold at a 30% discount, and an additional 20% discount coupon will be issued. On the 13th, ‘Huggies Summer Diapers’ will be sold, and customers who purchase them will receive a Starbucks coffee gifticon.
All diapers, domestic formula, and wet wipes eligible for SSG Delivery will offer up to 50% discount benefits including SSG Money rewards. Through this, popular items with high purchase rates will be sold at online lowest price levels. SSG.com plans to continue offering up to ‘half-price benefits’ on essential baby and children's products until the end of August.
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An SSG.com official said, “We focused on the fact that parents are increasingly spending generously on their children and renewed the platform as a specialized store considering both parents' and children's preferences,” adding, “We will strengthen age-specific customized benefits and services to establish ourselves as a one-stop platform for all baby and children's needs from childbirth to childcare.”
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