Jaws Tteokbokki and Baruda Kim Seonsaeng Participate in IFS Startup Expo
[Asia Economy Reporter Moon Hyewon] Jaws Food, the operator of Jaws Tteokbokki and Barda Kim Seonsaeng, announced on the 25th that it will participate in the IFS Franchise Startup Expo held at COEX in Gangnam-gu, Seoul from the 1st to the 3rd of next month.
At the startup expo, Jaws Tteokbokki plans to support startup costs of approximately 13 million KRW, and Barda Kim Seonsaeng about 8 million KRW. The two brands will provide benefits worth a total of 100 million KRW to contract holders on a first-come, first-served basis.
Jaws Tteokbokki is a brand with stable long-term operation, with 56% of its stores operating for more than 5 years. Despite the COVID-19 pandemic, the headquarters supported logistics costs and held various events, including 34 delivery app promotions and 13 mobile gift certificate promotions last year, resulting in a 167% increase in delivery orders compared to 2019.
Barda Kim Seonsaeng is considered a brand with very high owner satisfaction, with 20.1% of its stores operating multiple locations. Its signature menu items such as Galbi Mandu and Garak Tteokbokki, as well as trendy and high-quality new menu items like Keto Gimbap, which recorded sales of 230,000 units within 5 months of launch, are increasing new customer acquisition and repurchase rates.
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Jaws Food plans to distribute a 20,000 KRW mobile gift certificate and one box of 'Eomuk Tea' daily to 50 visitors who consult at the Jaws Tteokbokki booth, and a 20,000 KRW mobile gift certificate and 'Bareun Walnut Gangjeong' product daily to 50 visitors at the Barda Kim Seonsaeng booth.
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