Ministop Opens 'Superbites 3rd Branch' at Lotte Department Store Mia Branch

Ministop has opened 'Superbites Mia Lotte Branch' at Lotte Department Store Mia.

[Asia Economy Reporter Lim Chunhan] Ministop announced on the 25th that it has opened a fast food specialty store, ‘Superbites Mia Lotte Branch,’ at Lotte Department Store Mia Branch. This is the third store following the Sinchon Branch and Korea University Branch.

Located in the food court on the B2 floor of Lotte Department Store, Superbites Mia Lotte Branch is the largest among Superbites stores, with an area of 33 pyeong. Superbites is a fast food brand operated by the convenience store Ministop, offering a concept of providing various fast foods such as hamburgers, chicken, coffee, and soft cream at reasonable prices without unnecessary markup.

Superbites offers over 40 menu items including hamburgers, chicken, coffee, and soft cream. Signature menu items include the Superbites Chicken Burger, which harmonizes whole chicken thigh meat with various vegetables, boneless chicken made from chicken thigh meat, and soft milk cones.

To commemorate the opening, a giveaway event is being held. Customers who purchase at Superbites Mia Branch will receive a KF94 mask (limited to 2,000 units). Customers who spend over 10,000 KRW will receive a Superbites mug (700 units), and those who spend over 20,000 KRW will receive a Superbites tumbler (70 units).

A Ministop representative said, “We are pleased to introduce Superbites to more customers by entering a large department store,” and added, “Taking this department store entry as an opportunity, we plan to secure processes for stable store operations under various location conditions and enhance store competitiveness to promote franchise business in the future.”

This content was produced with the assistance of AI translation services.