Emart24 Offers Watermelon at Special Discount... "Targeting Nearby Shoppers"

A customer is examining a watermelon at Emart24.

[Asia Economy Reporter Lim Chun-han] Emart24 announced on the 26th that it will sell Goryeong Ugok Green Watermelon at a special discount from the 1st to the 7th of next month. This product will be sold for 21,800 won until the end of this month, and during the first week of June, it can be purchased for 16,800 won, a 5,000 won discount.

Ugok Watermelon, produced in Ugok-myeon, Goryeong-gun, Gyeongsangbuk-do, one of the regions where watermelons are the most delicious during this period, can be harvested after 45 days from pollination, but to increase sweetness, it is fully ripened for 60 days, resulting in excellent sweetness and texture.

From the 8th of next month, Maengdong Watermelon harvested in Maengdong-myeon, Eumseong-gun, Chungcheongbuk-do will be sold for 20,800 won. This is to provide customers with the best-ripened regional products during the respective periods according to the dates.

Emart24 plans to establish itself as a nearby shopping channel by selling seasonal fruits from famous production areas at special prices. In fact, sales of fruit product categories during the fruit discount events in April (Seongju Melon) and May (Cheongsong Bojogae Apple) that Emart24 started this month increased by 85% compared to the same months last year.

An Emart24 official said, "Due to COVID-19, more customers are purchasing large-sized fruits to keep at home from nearby convenience stores," adding, "In response to this situation, we are selling various seasonal fruits at discounted prices, and in June, we will sell watermelons, the most sought-after fruit in the summer season, at special prices."

This content was produced with the assistance of AI translation services.