Chevrolet to Supply Bolt EV to Lotte Food "Expanding Corporate Customers"

Chevrolet Bolt EV

[Asia Economy Reporter Changhwan Lee] Chevrolet announced on the 23rd that it will target corporate customer demand by supplying the pure electric vehicle Bolt EV as a business vehicle to Lotte Food.

Chevrolet plans to supply a total of about 380 Bolt EVs to Lotte Food, a food subsidiary of the Lotte Group. This decision follows Lotte Food becoming the first in the food industry to provide eco-friendly electric vehicles as business vehicles to all its sales staff.

The Chevrolet Bolt EV is a model that opened the door to the long-distance electric vehicle market in Korea. It can travel up to 414 km on a single charge, the highest in its class, and shows high efficiency with an official combined energy consumption of 5.4 km/kWh. It supports both DC Combo fast charging and slow charging, with fast charging capable of charging up to 80% of the total battery in just one hour.

The Bolt EV is also characterized by various features that enhance energy efficiency. The Bolt EV’s Regen on Demand system allows the driver to actively control regenerative energy generation through paddle switches located behind the steering wheel.

Additionally, the new concept regenerative braking system called One Pedal Driving enables deceleration and braking of the vehicle using only the accelerator pedal, helping to use energy more efficiently.

Designed based on an electric vehicle dedicated platform, it also realizes space optimized for electric vehicles. The battery, arranged horizontally under the vehicle, lowers the vehicle’s center of gravity to create a spacious interior and enables stable driving. Furthermore, the Bolt EV’s second row seats can be folded in a 6:4 ratio, and with a trunk tray applied, it offers excellent loading capacity and versatility comparable to an SUV.

Lee Yong-tae, Executive Director of Domestic Sales at GM Korea, said, “The Chevrolet Bolt EV has already been certified for a single-charge driving range of 414 km since last year, and it has attracted attention as an eco-friendly business vehicle not only for the general public but also for local governments and small and medium-sized enterprises.” He added, “With this large order, we expect to broadly absorb corporate customer demand beyond individual customers in the future.”

Lee Seok-won, Senior Executive Director of Sales Strategy at Lotte Food, said, “Our sales staff drive more than 20,000 km annually per person. After thoroughly reviewing factors suitable for business vehicles such as eco-friendliness, ample single-charge driving range, excellent energy efficiency, fast charging speed, and loading capacity, we decided to adopt the Chevrolet Bolt EV.”

Meanwhile, the Chevrolet Bolt EVs supplied to Lotte Food this time will be distributed to sales staff nationwide in two phases in May and June. To support this, Lotte Food installed 90 chargers at its headquarters and 11 branches nationwide for business electric vehicle charging. The installation and maintenance of the chargers were handled by ‘Easy Charger,’ a company specializing in electric vehicle infrastructure construction.

This content was produced with the assistance of AI translation services.