First Lady Kim Jung-sook Encourages 'Foreign PR Experts'... "Korean Cultural Content Will Spread Further"

[Image source=Yonhap News]

[Asia Economy Reporter Lee Ji-eun] First Lady Kim Jung-sook encouraged 'foreign Korean culture promotion experts' who introduce Korean culture to the world.

On the afternoon of the 20th, First Lady Kim attended the '2021 Foreign Korean Culture Promotion Experts Inauguration Ceremony' held at Seoul Contents Culture Square in Dongdaemun-gu, Seoul, and said, "We expect the wide range of content containing Korea and Korean culture to spread even further," adding, "With your interest and passion for Korea, Korea is becoming closer as a friend to people around the world."

This event was organized to encourage over 4,600 overseas Korean culture promotion experts, including 3,432 members from 105 countries of the 11th Korea.net Honorary Reporters and 1,224 members from 76 countries of the 2nd 'K-Influencers.'

The newly appointed overseas Korean culture promotion experts will promote Korea by posting multilingual articles and videos on 'Korea.net,' the government's official overseas promotion media operated by the Overseas Culture Promotion Agency, as well as on Korean culture promotion channel MCNs, personal social networking services (SNS), and YouTube.

Attending this event for the third time this year, First Lady Kim encouraged the Korea.net honorary reporters who shared the pain in Korea's history through the 'Veterans Special' planned for the 70th anniversary of the Korean War last year, and praised the depth of content in various Korean kimchi videos posted by 299 K-Influencers, saying, "I was impressed by the science of kimchi, a traditional food, and the spirit of sharing and community in the UNESCO Intangible Cultural Heritage of kimjang culture."

She also mentioned the 'Overcoming COVID-19 Together Campaign' with Korea.net, emphasizing, "We must stop discrimination and hatred based on region and race," and added, "Now is the time for us to send comfort and support to each other."

Quoting an article by Vietnamese honorary reporter Cao Thi Huong, who said, 'Koreans act to create good things rather than wait for good things to happen,' she emphasized, "Koreans are acting to create a better future for humanity." As part of the 'actions to create a better future,' she also introduced the 'P4G Seoul Green Future Summit' to be held over two days on the 30th and 31st in Seoul.

The event, conducted with minimal face-to-face interaction, was attended in person by two Korea.net honorary reporters and two K-Influencers, while 40 Korean culture promotion experts joined via webinar and held a virtual certificate authentication ceremony.

This content was produced with the assistance of AI translation services.