Hampyeong Drive-in Theater Surpasses 4,000 Cars in Cumulative Attendance 100 Days After Opening
[Asia Economy Honam Reporting Headquarters Reporter Kim Chunsu] The drive-in theater established in Hampyeong-gun has surpassed a cumulative total of 4,000 vehicles in attendance just over 100 days after its opening.
According to the county on the 13th, as of the 11th, about 100 days after the opening of the Hampyeong drive-in theater on January 28, a total of 4,101 vehicles with passengers visited.
Considering that usually two passengers ride in each vehicle, it is estimated that more than 8,000 people have enjoyed movies at the drive-in theater, and it is known that admission revenue has reached 81.21 million KRW so far.
The Hampyeong drive-in theater is the third drive-in theater established in the Honam region, with two screens capable of simultaneous viewing for a total of 180 vehicles, and the admission fee is 20,000 KRW per vehicle.
Every day (closed regularly on Mondays), from 7 PM to midnight, two showings (7:50 PM and 10 PM) of the latest releases are available. A total of 22 films have been screened, including Minari, which gained attention as actress Youn Yuh-jung won the Academy Award for Best Supporting Actress in the United States.
The main audience of the Hampyeong drive-in theater is understood to be residents of the western Jeonnam region, including Hampyeong and Mokpo, and due to the COVID-19 impact delaying the release of blockbuster films, the drive-in theater has faced difficulties in attracting audiences.
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A county official said, “While the number of visitors to the drive-in theater remains steady, Gwangju viewers prefer the Gwangju drive-in theater, and with the continuous postponement of blockbuster release dates, the number of drive-in theater visitors is gradually decreasing. We will strive to make the Hampyeong drive-in theater popular.”
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