[Asia Economy Reporter Hyunseok Yoo] Mr. Blue announced on the 13th through a public disclosure that its consolidated financial statements showed an operating profit of 4 billion KRW in the first quarter, an increase of 79.3% compared to the same period last year. During the same period, sales and net profit were recorded at 17.9 billion KRW and 3.5 billion KRW, respectively.


The online comics and webtoon business has seen steady growth in B2C sales due to an increase in subscribers and payment amounts on its own platform. As of the end of last year, the number of subscribers on its platform reached 5.87 million, an increase of about 500,000 compared to the same period last year. The average payment amount per transaction on the platform surpassed 15,000 KRW, showing a gradual upward trend.


The game business, operated through its subsidiary Blue Potion Games, also saw first-quarter sales increase by approximately 21.7% year-on-year. The major reasons for the sales growth are attributed to the large-scale update of its flagship mobile MMORPG "EOS Red" and its success in the Taiwanese market.


In February, Blue Potion Games released a large-scale update for "EOS Red" titled "Episode 3: Crossworld," adding a new class called "Paladin." Following the update, sales in March increased by more than 60% compared to the previous month, and the game ranked high in the Google Play Store sales charts during that period.



Mr. Seungjin Cho, CEO of Mr. Blue, stated, "This year, through our in-house webtoon production studio Blue Comics, we plan to produce a diverse lineup of webtoons and actively promote secondary derivative works utilizing webtoon IP." He added, "'EOS Red' is scheduled for official release in the Southeast Asian market within the second quarter, and we will sequentially expand to overseas markets such as North America and Japan."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing