Korea GM, April Sales Volume 21,455 Units... 25% Decrease YoY
[Asia Economy Reporter Yu Je-hoon] Korea GM announced on the 3rd that it sold a total of 21,455 units, including domestic and export sales, in April. This figure represents a decrease of about 25.4% compared to the same period last year.
In the domestic market, 5,470 units were sold, down 18.4%. The domestic market was led by the Trailblazer (2,020 units) and Spark (1,678 units). In particular, the Trailblazer solidified its position as the 'best-selling car' with a 15% increase in sales compared to the previous year last month.
Additionally, the Traverse saw sales increase by 41.4% to 372 units due to the recent popularity of SUVs and the growing demand for family cars during the peak outing season. The Damas sold 404 units, up 86.2%, ahead of the end of its sales this year.
Exports totaled 15,985 units, down 27.5%. Sales of compact and mid-to-large passenger cars decreased by 49.6% and 44.6%, respectively, while sales of recreational vehicles (RVs) also dropped by about 22%.
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Caesar Toledo, Vice President of Sales, Service, and Marketing at Korea GM, stated, "Despite the difficult situation caused by COVID-19 and semiconductor chip supply issues, Chevrolet's popular lineups such as the Spark, Trailblazer, and Traverse led domestic sales performance," adding, "We will continue to meet customer expectations with competitive marketing and the best service."
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