“Preventing and Managing Cognitive Decline with ICT” LGU+ Collaborates with M3 Solution on Prevention and Management Solution Business

LG Uplus announced on the 15th that it has decided to collaborate on a cognitive decline prevention and management solution business with M3 Solution, a company specializing in cognitive rehabilitation programs. The photo shows Lee Sunwoo, CEO of M3 Solution (left), and Park Jongwook, CSO of LG Uplus, attending the signing ceremony. Photo by Lee Sunwoo

[Asia Economy Reporter Eunmo Koo] LG Uplus announced on the 15th that it has decided to collaborate with M3 Solution, a company specializing in cognitive rehabilitation programs, on a cognitive decline prevention and management solution business.

LG Uplus and M3 Solution plan to provide a service that prevents mild cognitive impairment from progressing to severe stages through non-face-to-face cognitive training using more than 50,000 pieces of content, and comprehensively manages patients' learning status information.

M3 Solution has developed a non-face-to-face cognitive rehabilitation program called "BetterCog," which utilizes PCs, smart pads, kiosks, and virtual reality (VR), and is currently being serviced through over 70 dementia safety centers nationwide. The two companies intend to expand this program into a senior cognitive rehabilitation service incorporating ICT technologies such as 5G, artificial intelligence, and XR, and additionally co-develop digital cognitive rehabilitation programs and content.

Furthermore, to supply cognitive decline prevention and management solutions and devices across various regions, they plan to cooperate on ▲ pioneering the B2G2C market targeting local governments, public health centers, and dementia safety centers nationwide ▲ developing markets targeting hospitals, daycare centers, and LG Uplus customers ▲ pursuing differentiation through services for large TVs (LG Uplus IPTV, LG HelloVision regional cable) ▲ discovering health management services based on life log data using digital cognitive rehabilitation programs.

Jongwook Park, CSO (Executive Vice President) of LG Uplus, said, “As the aging society progresses and the number of cognitive decline patients increases, we aim to provide prevention and management solutions that meet the needs of patients and caregivers,” adding, “We will do our best to accelerate commercialization by cooperating with capable partners.” Sunwoo Lee, CEO of M3 Solution, also stated, “Through this collaboration with LG Uplus, we hope to help patients and caregivers suffering from cognitive decline maintain a healthy old age in an aging society by utilizing ICT-based prevention and management solutions.”

Cognitive decline is a term used to soften the negative image associated with the word "dementia," a geriatric disease. Recently, more than 10% of the population aged 65 and older suffer from cognitive decline, and last year, management costs nationwide exceeded 17 trillion won, raising social interest. Despite the increasing economic burden on patients and caregivers, it has been pointed out as a problem that it is difficult to accurately diagnose the progression of cognitive decline and that there are no proper management or treatment programs.

This content was produced with the assistance of AI translation services.