Emart is holding a stamp collection event where customers can receive a Starbucks collaboration umbrella.

Emart is holding a stamp collection event where customers can receive a Starbucks collaboration umbrella.

View original image

[Asia Economy Reporter Lim Chunhan] Emart announced on the 6th that it will hold a stamp collection event, the first in the distribution industry, where customers can receive a limited-edition Starbucks collaboration umbrella.


From April 8 to May 19, customers who create an ‘Emart+Starbucks Event Stamp Card’ on the Emart app and collect stamps can receive a Starbucks collaboration umbrella in this frequency event. A total of 100,000 premium long umbrellas in three colors?green, gray, and black?have been prepared.


When customers spend over 70,000 KRW at Emart and accumulate Shinsegae Points via the Emart app, they receive one stamp. The first 100,000 customers who collect a total of five stamps will be given the Starbucks collaboration umbrella. After the limited quantity is exhausted, 10,000 e-money points, which can be used like cash at Emart, will be provided instead.


All customers who create the ‘Emart+Starbucks Stamp Card’ on the Emart app will receive two 5,000 KRW discount coupons usable on purchases over 50,000 KRW at Emart. Additionally, when paying over 70,000 KRW with a Hyundai Card physical card, one extra stamp will be added once per person.


Meanwhile, Emart has revamped the Emart app and launched ‘e-money,’ an Emart app-exclusive shopping point that can be used like cash at Emart offline stores. Customers can earn e-money by participating in various events through the Emart app, and by scanning QR codes marked with the e-money logo on flyers available in stores, they can watch promotional videos and earn additional points.



An Emart official said, “Through customer-centric thinking, we considered what customers want and decided to hold the Starbucks collaboration event,” adding, “We will continue to introduce various services and benefits that naturally connect online and offline, such as the e-money system.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing