May 2nd Business Agreement with Gangwon Center for Creative Economy and Innovation
'Visiting Baemin Academy' to Start from May

Baekhyun (left), Head of Gangwon Center for Creative Economy and Innovation, and Kwon Yong-gyu, Head of Value Management Office at Woowa Brothers, are posing for a commemorative photo after signing a business agreement on the 2nd at the Gangwon Center for Creative Economy and Innovation in Chuncheon, Gangwon.

Baekhyun (left), Head of Gangwon Center for Creative Economy and Innovation, and Kwon Yong-gyu, Head of Value Management Office at Woowa Brothers, are posing for a commemorative photo after signing a business agreement on the 2nd at the Gangwon Center for Creative Economy and Innovation in Chuncheon, Gangwon.

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[Asia Economy Reporter Kim Bo-kyung] Baedal Minjok is launching customized support for small restaurant business owners in the Gangwon region.


Woowa Brothers, the operator of Baedal Minjok, signed a "Business Agreement to Secure Competitiveness of Small Business Owners in Gangwon Province" on the 2nd at the Gangwon Creative Economy Innovation Center in Chuncheon, Gangwon Province, with officials including Kwon Yong-gyu, Head of Value Management at Woowa Brothers, and Baek Hyun, Head of Gangwon Innovation Center, in attendance.


Through this business agreement, Woowa Brothers and the Gangwon Innovation Center will conduct the "Visiting Baemin Academy - Gangwon Edition." This program is a customized education for small business owners in the Gangwon area and will run for three weeks from mid to late May. Among the graduates of the existing Gangwon Innovation Center education, 20 students will be selected and the course will be conducted offline in accordance with social distancing guidelines.


The curriculum is designed as a "Home Meal Replacement (HMR) Specialized Course," reflecting recent trends. It will teach know-how on developing restaurant menus into home meal replacement products and will also introduce ways to expand sales channels such as Baedal Minjok's "Jeon-guk Byeolmi" and live commerce. Jeon-guk Byeolmi is a sales category to support the expansion of sales channels for local small business owners. Outstanding graduates among the students will be selected and given the opportunity to be listed on Jeon-guk Byeolmi.


Director Kwon said, "We hope this agreement will be an opportunity for hidden restaurants in the Gangwon region to become known nationwide," adding, "Woowa Brothers will continue to support restaurant owners to enhance their competitiveness and provide sales channels." Han Jong-ho, Director of the Gangwon Creative Economy Innovation Center, said, "We plan to continuously support the discovery of star restaurant self-employed entrepreneurs in the province by expanding customized education programs such as the Visiting Baemin Academy."



Meanwhile, the Visiting Baemin Academy is a customized business education program for restaurant owners nationwide. Food service experts provide tailored lectures according to regional characteristics. Starting with the Changwon edition in Gyeongnam last year, followed by the Jeju edition and Seoul Baekban Dosirak edition, this Gangwon edition is the fourth training session.


This content was produced with the assistance of AI translation services.

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